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The Kipembawe Division is hidden in the southern highlands of south-west Tanzania, a long seven-hour drive north from the city of Mbeya. The scenery is stunning, yet when you look closer you can see that tobacco plants dominate agricultural areas, and the sound of trees being felled is a constant background noise. Just the word “tobacco” conjures up vivid imagery of death and disease, as depicted on graphic cigarette packets and through hard-hitting anti-smoking campaigns. Read more......

Young people are less likely to try cigarettes with the printed health warning 'Smoking kills' on each stick than standard cigarettes, according to a new study by Cancer Research UK published in Nicotine & Tobacco Research.

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Cigarette smoking by teens continued to decline in 2017, according to today’s Monitoring the Future survey results. Only 5.4 percent of teenagers in grades eight, 10 and 12 reported smoking a cigarette in the past 30 days, down from 5.9 percent in 2016. This underscores the importance of well-funded and well-executed public education campaigns targeted to today’s teens,  truth®, which prevented more than 300,000 U.S. youth and young adults from becoming smokers during 2015-2016. Learn more......

The biggest tobacco companies in the United States will start running prime-time television commercials and full-page ads in national newspapers on Sunday — but the campaign is unlikely to spur enthusiasm for their products.

“More people,” one ad says, “die every year from smoking than murder, AIDS, suicide, drugs, car crashes, and alcohol, combined.” Another reads: “Cigarette companies intentionally designed cigarettes with enough nicotine to create and sustain addiction.”

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